For nothing other than Oh-lookee! appeal, here is the link for a few pictures of the upcoming Stardust movie. I can’t wait.
On to your regularly schedule blogging. We’re on a publicity kick here, folks. At least, I am. For some reason, I love researching this kind of thing. So here’s Bookseller Chick’s thoughts on Book Pub 101- how to get the word out about your book. And, seeing as she is actually one of those people who might help people find your book once it’s on the shelf, pay attention. She knows of what she speaketh.
http://booksellerchick.blogspot.com/2006/01/book-sense-101-publicity-in-end-you.html
Among her tips are ways to make friends with the employees at the bookstores, such as, well…being friendly. A smile goes a long way, even when it’s been a rough day and no one has shown up for the signing. You’re a human being and so are they. Learn a little customer service and the ability (if you have to) fake being nice when you really just want to carpe jugular.
Ooh…she even gives a potentially illegal suggestion on how to spread the word of your book by piggybacking other authors. So, for anyone who likes the shady dealings, give ‘er a reading. The best place to learn the facts about the business are from those who make this business their life.
Why this focus on publicity? The simple fact is that writing the book is only half the work. That is the craft side. This business side of publishing requires a whole other set of skills…knowing how to spread the word, networking, being willing to push your name and face out into the open and chase people down with a bullhorn, shouting your title all the while. If no one knows about your book, what makes you think they’re going to buy it? And the personal touch is what I believe makes the biggest difference of all. People will remember you, whether you are nice or a grump. That perception will affect how they view your writing too and whether they recommend you to their family and friends (word of mouth! crucial!) and look for your next book when it comes out. For me, I’m enjoying this whole process of working on the website and building this blog. I’ve met some great folks already, other writers, fans of the genre, you name it. Even little steps will add up to a goodly distance if you give it time.
I see that smile.
Be First to Comment